Week 15 Prompt

 I think some of the better ways to market our fiction collection is to have displays everywhere throughout the floor and by the circulation desk when patrons are checking out. I would chose to have book displays at the end of the book aisles that rotate to different genres and topics every week or so. This is great for catching patron’s eyes-the cover sometimes really does make or break the book. If the cover is too plain, a patron might not pick it up to read the synopsis (I’ve been guilty of doing that).  I also liked Saricks’ recommendation at displaying “Titles You May Have Missed” that rotate on a weekly basis and constantly changing. At the beginning of the year, I did a “Best of 2017” book display and placed the books that were best-sellers or that Library Reads recommended and it was very popular, I can see this also being popular. Another way I would market the book collection would be to have bookmarks or small signs posted around the collection and circulation desk recommending patrons try titles based on their favorite genre or author or appeals. Finally, one that I did not know much about until I read the Saricks’ reading, I would want to try out a book talk and see how our patrons respond to it. The book talk reminds me of the book trailers that are created to generate interest and engage the reader into wanting to borrow that book. I think this would be interesting because it is not necessarily passive readers’ advisory that the displays and bookmarks are, but it is more engaging and interactive with the patron.